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berlin
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IDENTITIES

About us

Real estate does not achieve the desired effect

Too many properties fall short of their potential - both economically and in terms of their impact on their target group. Our conviction is: Real estate must do more than just function as a building. They must connect different stakeholders, facilitate encounters, strengthen communities, create innovation benefits - and have a convincing "place-to-be" identity.

We support real estate projects with this claim. We increase the effectiveness and profitability of real estate. In doing so, we rely on an approach that approaches real estate in terms of its target group. The result is properties that have both: Effectiveness and greater profitability.

"Users' expectations of commercial real estate have changed fundamentally. In order to continue to operate successfully on the market, landlords must ensure that, in addition to contemporary, flexible usage options, strong content-related incentives are created that make the property a "place-to-be" for a specific topic."

HELMUT RAMSAUER - MAXIMILIAN VON DER Ahé

Expertise

A "place-to-be" identity increases the impact and profitability of the property

Our methodological approach of "value ecosystems" has already proven itself in a large number of projects. Value ecosystems are curated networks of actors that are connected to the property. These ecosystems include, for example, tenants, companies, universities, public institutions, social initiatives and creative people who are all united by a common goal.

In our projects, we combine practical experience from operating our own impact properties with many years of methodological expertise from strategic consulting mandates. Together with our clients, we create the fundamental basis for a wide range of properties that aim to have an impact beyond their physical boundaries and offer their target group benefits that cannot be found anywhere else.

01.

coworking spaces

02.

INNOVATION
HUBS

03.

meeting places

04.

educational institutions

05.

corporate headquarters

06.

production and logistics

07.

Mixed use residential/commercial

08.

cultural venues

A more effective property also increases its profitability

If a property offers a holistic benefit for the target group, higher returns can be achieved. This benefit is not based on the building alone, but also on an ecosystem of stakeholders who jointly contribute to this benefit.


Let's find out how we can work together to make your real estate more effective and profitable.

facts

our impact in figures

25+
projects completed
15+
years of experience
50 million+
Project profitability increase
95%
Customer satisfaction
50 - 500 million
Contract price per project
Rooftop terrace of betahaus building with people gathered on metal walkway. Features green roof with vegetation, angular architectural elements in beige and gray, and skylights below. Bright blue sky with white clouds above. Modern sustainable architecture combining natural and industrial elements.

PROCESS

Achieving results in clear steps

Conception

  • Clarifying the impact ambition
  • Qualitative portfolio valuation
  • Value proposition development
  • Basic design of the ecosystem blueprint and the "place-to-be" identity

adaptation

  •  Shaping the ecosystem blueprint and the "place-to-be" identity
  • Identifying a multiplier network
  • Revenue models and validation as a business plan
  • Milestone planning

setup

  • Ecosystem development
  • Community building
  • Team building

ramp up

  • Communication
  • Pre-events if applicable
  • Team empowerment, processes

operations

  • Property opening with community involvement
  • Operating the value ecosystem
  • Possible operation of the space ("Space as a Service")
Contact us

Do you have a project idea? We would be happy to support you. Let's discuss together how we can realize your vision.

Read
Case Study